UP Campus Program Board

MARKETING & PROMOTION

From interactive promotional events to thousands of custom giveaways, CPB’s marketing team continues to push creative boundaries with each and every event.

Below are the CAMPAIGNS that lead to our record-breaking events.

 

LOVE IS ALIVE Rock the Bluff 2018

CPB welcomed the first electronic artists to perform on the Bluff, and produced an unforgettable experience for University of Portland students. With our biggest event of the year, this extensive marketing plan drew hundreds to promotional events alone.

The Original river party riverboat 2018

Every year CPB welcomes students back to the Bluff with an evening celebration by the Willamette River. CPB partnered with Sizzle Pie pizza and Brew Dr. Kombucha to give students the ultimate back to school party.

A FRIGHT TO REMEMBeR Fright night 2018

CPB’s Fall Dance takes on a new theme every year. This year we channeled the Halloween spirits to create Fright Night. From orchestrating a layer of fog on the academic quad, to custom holographic ouija stickers, CPB’s marketing team gave students a frightful experience.

CPB MARKETING EFFORTS ARE DESIGNED AND EXECUTED BY JACOB HEIMBIGNER AND GIAN VISENIO